Social responsibility
means that individuals and companies have a duty to act in the best
interests of their environment and society as a whole. The crux of
this theory is to enact policies that promote an ethical balance
between the dual mandates of striving for profitability and benefiting
society as a whole.
Although responsible companies had already existed for more than a century before, the term Corporate Social Responsibility was officially coined in 1953 by American economist Howard Bowen in his publication Social Responsibilities of the Businessman. As such, Bowen is often referred to as the father of CSR.
Being a socially responsible company can bolster a company's image and build its brand. Social responsibility empowers employees to leverage the corporate resources at their disposal to do good. Formal corporate social responsibility programs can boost employee morale and lead to greater productivity in the workforce.
Working for the
community, such as volunteering, giving blood donations, and working at a
food bank or animal shelter. Supporting issues that affect society,
such as advocating political or social issues that can help others—for example, advocating for child labor laws, purchasing fair trade products, recycling.