Introduction: Jute is the second most important and mostly sold fiber next to cotton. It is a rough, sturdy and strong fiber used for various things.

Name; Golden Fiber Exclusive

1.Mission Statement : Export of the Jute Products (goods ) from Bangladesh:

2.Corporate Objective : Exporter of the following goods from Bangladesh:

1. Jute Products

Situation Analysis:

2.5C Analysis (company, customers, computation, collaborators, climate)

3. SWOT Analysis (strengths, weakness, opportunities, threats)

4.PEST Analysis (political ,economic, social, technical)

Marketing Strategy

1. Target audience: All kinds of people in Bangladesh and Abroad 

2.Measurable Goals : Export of the Jute Products from Bangladesh all over the World.

3. Budget : Per year

Marketing mix

Implementation and control -1.Put plan into action  2.Monitor results

Environmentally conscious companies are drawn to jute as the fibers are 100% biodegradable, which means that any product made from jute fibers will fully decompose at the end of the product life cycle.