DIU-BLC
Global Marketing (Fall-2022)
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Welcome to the Course of "Global Marketing"
Welcome Message
Attendance
Counseling Hour
Announcements
Announcement
Guidelines
Please have a look
Introduction of the Course
Text Book
Reference Book
Chapter 1
Mention your understanding from this video
Video
Slide: Chapter 1
Glossary
Quiz for just a minute
Home Work
Understanding from this chapter through Forum discussion
The Dynamic Environment of International Trade
Mention your understanding through Forum discussion by watching the video.
Video
Vedio 2
Topic discussion by the course Teacher
Slide;Chapter 2
Chapter 2-Slide
Glossary
Home work
Understanding from this chapter
Cultural Dynamics in assessing Global Markets
Mention your understanding through Forum discussion from this video.
Video
Topics discussion by the Course Teacher
Slide: Chapter 4
Glossary
Home work
Understanding from this chapter
Cultural difference
Culture,Management Style and Business System
Mention your understanding through Forum discussion by watching the video.
Video
Topics discussion by the course teacher
Glossary
Slide: Chapter 5
The Political Environment:A critical Concern
Video
Glossary
Just a minute
Global Marketing
Discussion Forum
Let's try
Risks of IB
Slide: Chapter 6
Global Marketing Management
Slide: Chapter 12
Mention your understanding through Forum discussion by watching the video.
Video
Video
Understanding from this chapter
Pricing For International Markets
Slide: Pricing
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Video
Understanding from this chapter
Price Escalation
Full cost and Variable cost pricing
International Marketing Channel
Mention your understanding through Forum discussion by watching the video.
Slide: IMC
Video
Understanding from this chapter
Products and Services for consumers
Slide: Chapter 13
Product and Service in Global Market
Mention your understanding through Forum discussion by watching the video.
Video
Understanding from this chapter
Match the innovations
Breaking News
Assessment 1
Quiz 2
Quiz 3
Midterm
Mid Term-Part 1(Multiple choice)
Midterm-Part 2(Analytical)
Assignment
Assignment: Section-D
Assignment: Section 54-A
Assignment: Section 55-C
Look at yourself
Group Work:Global Marketing
Task for the Groups
Pre Test
Post Test
Final
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MKT-404 (FN-223)
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Courses
DIU
Faculty of Business & Entrepreneurship
Business Administration
BA Fall 2022
MKT-404 (FN-223)
Summary
Global Marketing (Fall-2022)
Teacher:
Farhana Noor
Skill Level
:
Beginner