Donor: BTB (Bangladesh Tourism Board)
Topic: Impacts of Social Media in the Promotion of Tourism Industry of Bangladesh
Rationality of the research: Promotion is an integral part to spread the information among potential tourists. Social media is a contemporary promotional tool develop and promote tourism destinations in a very cheaper way. And, the coverage and frequency is also very high in social media. So, social media can be used as prospective tool to promote the tourists destinations widely.
Objective of the research: The main objective of the research is to promote the tourism destinations among people by marketing in social media.
My research profile: I am an academician and researcher. I have specialized knowledge and published research paper related to this field. Besides, I have 12 research publications (two Scopus indexed) and presented research papers in 6 international conferences.
I believe, I can utilize the grant very efficiently and effectively.
Sharmin Sultana
Senior Lecturer
Department of Tourism & Hospitality Management
Faculty of Business and Entrepreneurship
Daffodil International University