Section outline
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Strategic Advertising:
Learning Objectives:
1.To have some understanding about Pricing Policy.
2.To know the meaning of Price escalation;
3.To have some knowledge about the approaches to reduce price escalation.
Learning Outcomes:
1. Able to have some understanding about Pricing Policy.
2. Able to know the meaning of Price escalation;
3. Able to have some knowledge about the approaches to reduce price escalation.
Learning Content:
1.Pricing Policy;
2.Approaches to International Pricing;
3.Price escalation;
4.Approaches to reduce price escalation.-
Students mustMark as done
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Students mustMark as done
Find out which one is true and which one is false.
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Students mustView
