DIU-BLC
Marketing Research MBA (Summer 21)
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Course data
General
Announcements
Introduction
MKT 506 (Marketing Research)
Course Outline
Course Outline
Introduction to Marketing Research
Intro
Chapter: 01 (ppt)
Ch: 01 (ppt)
Chapter: 01 (class note)
Ch: 01 (class note)
Chapter: 02 (ppt)
Ch: 02 (ppt)
Chapter: 02 (class note)
Ch: 02 (class note)
Chapter: 03 (ppt)
Ch: 03 (ppt)
Chapter: 03 (class note)
Ch: 03 (class note)
Chapter: 04
Ch: 04
Class recording of 28/05/21
Recording link
Class recording of 04/06/21
Recording link
Class recording of 11/06/21
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Class recording of 18/06/21
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Class recording of 25/06/21
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Class recording of 02/07/21
Recording link
Class recording of 16/07/21
Recording link
1st Assignment
Functions of Marketing Research Companies in Bangladesh
1st Quiz
Quiz: 1
Midterm Exam
MR_Mid
Forum
Forever 21
Term paper
Citycell: A Failure Story
Chapter: 10 (Hypothesis Testing)
Ch: 10
Chapter: 10 (Z table)
Z table
Class recording of 30/07/2021
Recording link
Class recording of 06/08/2021
Recording link
Chapter: 12 & 14
Ch: 12 & 14
Hypothesis Testing: Excercise
Exercise: 5 & 6
Class recording of 13/08/2021
Recording link
Final Quiz
Final Quiz
Final Exam
Final Exam
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MKT-506 (DNH-212)
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Course info
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Courses
DIU
Faculty of Business & Entrepreneurship
Master of Business Administration (MBA)
MBA Summer 2021
MKT-506 (DNH-212)
Summary
Marketing Research MBA (Summer 21)
Teacher:
Dr. Md. Nazmul Hossain
Skill Level
:
Beginner