DIU-BLC
Marketing Research (Summer-2022)
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Introduction
QUIZ 1
Marketing research Forum 1
Course Outline
RESEARCH REPORT
Data File of SPSS
Assignment 1
Submit your Questionnaire
Sample Questionnaire
Submit your Dataset
Research Paper to follow for your Report
Sample Report
FINAL RESEARCH REPORT
Chapter One: Introduction to Marketing Research
Introduction to Marketing Research
Chapter 1
Title for the research
Chapter Two: Defining the Marketing Research Problem and Developing an Approach
Defining the Marketing Research Problem and Developing an ApproachFile
Chapter Three: Research Design
Research Design
Research Design
Chapter Four: Exploratory Research Design: Secondary Data
Exploratory Research Design: Secondary Data
Chapter Five: Exploratory Research Design: Qualitative Research
Exploratory Research Design: Qualitative Research
Chapter Six: Descriptive Research Design Survey and Observation
Descriptive Research Design Survey and Observation
Chapter Seven: Causal Research Design: Experimentation
Causal Research Design: Experimentation
Development and validation of a questionnaire
Development and validation of a questionnaire
Sampling
Sampling
Sampling
Measurement and Scaling: Fundamentals and Comparative Scaling
Measurement and Scaling: Fundamentals and Comparative Scaling
Measurement and Scaling: Non-comparative Scaling Techniques
Measurement and Scaling: Non-comparative Scaling Techniques
Data Analysis
DATA ANALYSIS For Management and Marketing Research Project Report
Analysis of Variance (ANOVA)
Analysis of Variance (ANOVA)
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MKT-407 (DTA-222)
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DIU
Faculty of Business & Entrepreneurship
Business Administration
BA Summer 2022
MKT-407 (DTA-222)
Summary
Marketing Research (Summer-2022)
Teacher:
Dr. Tanvir Abir
Skill Level
:
Beginner