DIU-BLC
Marketing Research (Fall 2022)
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Course data
General
Announcements
Name of the Groups with names
Marketing Research Topics for 2022
Marketing Research Forum
Structure of Report Writing
Structure of Report Writing
Install SPSS on your Laptop
Discuss on problem Statement
Sample of research paper
Submit your DATA with proper coding
Submit your research report
Quiz
Introduction to Marketing Research
Introduction to Marketing Research
Chapter Two: Defining the Marketing Research Problem and Developing an Approach
Defining the Marketing Research Problem and Developing an Approach
Chapter Three: Research Design
Research Design
Three: Research Design
Topic 4
Variable and their types in research
Quantitative analysis (QA)in Research
The use and importance of variables
Types of Variables in Research and Their Uses
Chapter Five: Exploratory Research Design: Qualitative Research
Chapter Five: Exploratory Research Design: Qualitative Research
Measurement & Scaling
Measurement & Scaling
Sampling: Theory, Designs, and Issues in Marketing Research
Sampling: Theory, Designs, and Issues in Marketing Research
Assignment on Sampling
Developing a Questionnaire
Developing a Questionnaire
Sample Questionnaire
Developing a Questionnaire
Submit your Questionnaire
DATA ANALYSIS WITH SPSS
DATA ANALYSIS
DATA ANALYSIS WITH SPSS
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MKT 506 (DTA- 223)
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DIU
Faculty of Business & Entrepreneurship
Master of Business Administration (MBA)
MBA Fall 2022
MKT 506 (DTA- 223)
Summary
Marketing Research (Fall 2022)
Teacher:
Dr. Tanvir Abir
Skill Level
:
Beginner