DIU-BLC
  • Tourism Destination Marketing (Fall-24)
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    Welcome to Course: Tourism Destination Marketing
    Announcements
    Chapter 1: Destination Marketing and Management: Scope, Definition and Structures
    Lecture 1 PPT
    Video resources on Lecture 1
    Activity for fun
    Lecture 1 Quiz
    Forum on Lecture 1
    Chapter 2: Destination Planning and Policy: Process and Practice
    Video resources on Lecture 2: TOURISM POLICY PLANNING AND DEVELOPMENT
    Lecture on 2 PPT
    Quiz on lecture 2
    Activity for fun
    Forumon Lecture 2
    Chapter 3: Traveller Decision Making: The Experientialist Stance
    Video resources on Lecture 2: TRAVELLER DECISION MAKING
    Lecture 3 PPT
    Activity for fun
    Lecture 3 Quiz
    Forum on lecture 3
    Chapter 4: Traveller Decision Making: The Experientialist Stance
    Lecture 4 ppt
    Video resources on Lecture 4: Experiential Tourism
    Activity for fun
    Lecture 4 Quiz
    Forum on chapter 4
    Chapter 5: Destination Branding and Positioning
    Video resources on Lecture 5: Destination Branding
    Chapter 5 PPT
    Activity for Fun
    Chapter 5 Quiz
    Forum on Destination Image
    Chapter 6: Destination Image Development and Communication
    Video resources on Lecture 6: Destination Image
    Chapter 6 PPT
    Activity For Fun
    Lecture 6 Quiz
    Chapter 6 Forum
    Chapter 7: eTourism- Critical Information and Communication Technologies for Tourism Destinations
    Video resources on Lecture 7: Introduction to E-Tourism
    Chapter 7 PPT
    Activity for fun
    Lecture 7 Quiz
    Chapter 7 Forum
    Chapter 8: Tourism Development and Destination Community Residents
    Video resources on Lecture 8: Local Communities’ Involvement and Sustainable Tourism
    Chapter 9: The Importance of Safety and Security for Tourism Destinations
    Video resources on Lecture 9: Safety and Security Tourism
    Chapter 10: Destination Management: Challenges and Opportunities
    Video resources on Lecture 10: Destination Management: Challenges and Opportunities
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    1. Home
    2. Courses
    3. DIU
    4. Faculty of Business & Entrepreneurship
    5. Tourism and Hospitality Management
    6. THM Fall 2024
    7. THM 407 (IM-242)
    8. Summary

    Tourism Destination Marketing (Fall-24)

    • Teacher: Indrajeet Mallick
    Skill Level: Beginner

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