Why goodwill is called intangible asset? Explain by Saria Jahan Antora - Tuesday, 1 December 2020, 9:44 PM Number of replies: 0 Good will need not to be considered as an asset as Goodwill is not a real and tangible asset . So it can't be seen or felt but it has some realisable value. It is a fictitious asset and do have some realisable value only in some cases . Permalink