Course Contents:
Learning Outcomes
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Course Content
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Teaching Learning Strategy
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Assessment Strategy
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Able to learn basic concepts of Public health as well as will be able
to define health and public health, core
functions
of public health, public health approach, Mission, vision of public health,
essentiality of “IEC” in Public Health etc.
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Introduction to Public Health Information Education and Communication:
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Able to
define Health education and its aims as well as will be familiar with
different methods and materials of
health education, can explain stages of Health Education, where
& how health education can be happened
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Methods of Health Education:
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Will be familiar with Importance of networks
and community, social marketing, and Seven ‘C’s of health communication 7 C’s
of communication and its use in public health
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Importance
of networks and community, social marketing, and Seven ‘C’s of health
communication
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Able to know about physiological, psychological, the impact of stress,
gender , dialect, jargon , and
cultural barriers of communication and will be able to solve
these problems
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Barriers
to Health Communication
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Able to define peer and
will be able to know about peer
education, aims of peer education, benefits of peer education, criteria for
selection of peer educators, support to peer educators, what to supervise in
peer education, Aladin Framework etc..
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Peer Education
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Will be able to know about Introduction
to Behavioral science, concepts, components and its scope & utilization
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Introduction to Behavioral science
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Able to know about Behavior Change Communication ,
its necessity, process and steps of BCC, Conceptual Examples of BCC
activities, Different names of BCC, What can BCC do, Hierarchy of
Communication Effects, Introduction to
Materials Development, Main Idea, Steps for Developing Materials
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Behavior Change Communication
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Able to learn SBCC Definition, Core elements, Benefits, Steps for
designing & Implementing SBCC programs, Key characteristics of High
quality SBCC
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Social Behavior Change Communication (SBCC)
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Able to learn Health Promotion, WHO Principles of Health Promotion,
Preventable health problems related to lifestyle, Health Sectors, Non-Health
Sectors, Important areas for consideration in Health promotion.
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Health Promotion
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Able to define determinants of health, will be familiar with Policymaking, Social factors, Health services,
Individual behavior, Biology and genetics,
Determinants of Prevention
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Determinants of Health
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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Able to define as well as will learn about
Monitoring & Evaluation, Monitoring process, Monitoring and Planning, Different levels of Monitoring, Reasons for carrying out an Evaluation, Tools of
Evaluation. Differences between Evaluation & Monitoring
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Monitoring and evaluation of Bangladesh
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Lecture, discussions, group works
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Assignment, quiz, problem solving
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