Course: Marketing Management (Spring-22) | DIU-BLC
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Students mustMark as done
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Students mustMark as done
Participate and win the above "Badges"
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Learning Objectives:
-To understand Corporate and Division Strategic Planning.
-To know the nature and Contents of a Marketing Plan.
Learning Outcomes:
Able to learn the corporate strategic planning and the contents of a marketing Plan.
Learning Content:
1. Corporate and Division Strategic Planning.
2. The nature and Contents of a Marketing Plan.-
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What have you learnt from this chapter?
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